Canadian owned · since 1974 Service status Support portal 1.800.663.1978
Counterpoint ESL

Shelf labels that change when your prices do

Electronic shelf labels connected to Counterpoint. When a price run finishes, the labels on your shelves redraw themselves. No printing, no re-labelling, no shelf price that disagrees with the till.

An electronic shelf label showing a product name, model number and stock levels on its e-paper screen

Labels that keep up with your pricing

Redrawn after every price run

Nightly buying-group updates and your own changes reach the shelf automatically.

Sale faces

Promotions show on the label while they run, and come off when they end.

Out-of-stock faces

The label tells customers when a part is out, before they ask.

Find my product

A customer searches at the kiosk and the right label flashes on the shelf.

A health check for every label

A support console shows battery, signal and gateway status for every label in the store, so a dead label gets found before a customer finds it.

  • Battery level for each label
  • Signal strength and gateway status
  • Works with Minew electronic shelf labels

Wondering if shelf labels make sense for your store?

Tell us about your floor, your price changes and your counter. We’ll tell you honestly whether labels would pay off.